About

When creating this intro for the Elicto Power Mop we drew inspiration from the unintentional humorous infomercial style and fused it with a more current voice over and music track.
There's a lot of information to deliver in 1 minute so we aided it's presentation with some simple custom motion graphics all designed to flow in a similar way to the shape of the mop curves.

Tags

introduction explainer product commercial promotional live action voice over